Copywriting
Copy people actually read.
You have a great product and a website that undersells it. The words are fine. They are also forgettable. You are here because you know the right line can do more work than another round of design.
The problem
Most agencies treat copy as the last step. Designers build the layout, then someone fills in the boxes. Or the writing goes to a freelancer who never sat in the strategy meeting. You end up with words that fit the space and say nothing.
How we work
At Cast Iron LA, copy starts the work. Our copywriter, J. Barbush, spent 22 years at RPA writing for Honda, VH-1, and Discovery Channel, with work recognized at Cannes Lions, the One Show, and the Clios. He writes the concept, the headline, and the last line, and he works next to the art director the whole way.
What we deliver
Brand voice and messaging frameworks, taglines and headlines, broadcast and online video scripts from :06 to :60, digital and social ad copy, website and landing page copy, UX and product copy, email campaigns, and naming. We write for consumer and B2B brands, from Fortune 500 companies to growth-stage businesses. Based in Woodland Hills, CA, serving brands across Los Angeles and nationally.
60
Cannes Lions · Clio · One Show · Webby
50+
Combined Years Working With Brands Like Honda, Hilti, Discovery, VH-1
Won Across
Three Decades of Work
Campaigns Delivered Without a Single Account Manager
60
Combined Years Working With Brands Like Honda, Hilti, Discovery, VH-1
Cannes Lions · Clio · One Show · Webby
Won Across Three Decades of Work
50+
Campaigns Delivered Without a Single Account Manager
Send us the page, the ad, or the brief that is not working. We will tell you what the words should be doing and quote the job before we write a line.
Book a Free Call TodayRelated Services
Other ways we can help
Creative & Campaigns
Concept to execution for campaigns that earn attention and drive results. TV, digital, social, print, out-of-home.
Learn moreBranding & Design
Brand identity, logo systems, UX/UI, and motion graphics from experienced designers who have built systems for Fortune 500 brands.
Learn moreStrategy
Brand strategy, creative strategy, audience research, and strategic planning. Built by the people who also execute it.
Learn more