Journal

What we think about when we're not making ads.

Abstract image representing brand authenticity

Jan 2025

branding

Why Brands Can Never Be Authentic

Ozomatli logo design

Oct 2024

branding

The Untold Story of the Ozomatli Logo Revealed

a man walking in a field

Apr 2024

marketing

Giving Up: How To Let Go Of Hustle Culture

Illustration of Luis Ramirez And J Barbush

Feb 2024

marketing

In a creative relationship? 9 tips to keep your partner happy.

A boy and Girl in a playground

Jan 2024

marketing

The Art of Letting Go: Embracing Creativity in 2024

Abstract storytelling illustration

Sep 2023

branding

The Decline Of Brand Storytelling

CILA Production Group shot

Aug 2023

marketing

Forging A New Ad Agency: The Meaning Behind Cast Iron LA

man on couch watching TV

May 2023

marketing

It's Time To End The End Card

Scrabble tiles spelling Choose Your Words

Apr 2023

marketing

Beware the Expert Trap: Ditch Labels And Embrace Curiosity

baking from scratch

Jul 2022

marketing

What We Learned From Starting An Agency From Scratch

Person with laptop on roof

Oct 2020

marketing

CREATING DURING CORONA. How to find work/life harmony in lockdown.

Creative Directors. It's time to create.

May 2020

marketing

Creative Directors. It's time to create.

Close Up of a time piece

Mar 2020

marketing

Short Selling: 3 Steps To Becoming A 6-Second Storyteller

Handcuffs with social media logos on fingerprint sheet

Feb 2020

marketing

Intellectual Property In The Age Of Social Media

Outstretched hand

Feb 2020

marketing

5 Ways For Agencies To Build Stronger Client Relationships

Person sitting at a desk

Jan 2020

marketing

Time to leave your ad agency? 6 questions to ask yourself.

Old TV In a room

Jan 2020

marketing

What I learned from watching the Big Game with non-ad people.

Coffee mugs with different shades of coffee inside

Dec 2019

marketing

Seeing diversity with 2020 Vision

Cast Iron LA photoshoot on rooftop

Dec 2019

marketing

The Castoffs That Made Cast Iron LA

heart that is broken on string

Sep 2019

branding

Breaking Brand

Silhouette group of people

Sep 2019

branded-entertainment

Are Stories Dead?

words to keep out of the workplace

Sep 2019

marketing

Age- and gender-biased words to remove from the workplace.

a hand holding a light bulb to the sky

Aug 2019

marketing

5 Questions Clients Should Ask their agency when reviewing creative.

The Complexity Of Simple

Aug 2019

marketing

The Complexity Of Simple

Robot illustration representing social media automation

Jul 2019

marketing

The Social Media Playbook

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